The Faith Planner Edeska Case Study
Scope: The Faith Planner hired us to create a state-of-the-art website and branding, digital marketing and well-versed business strategies in order to raise brand awareness for its one-of-a-kind, daily Christian Planner.
About The Faith Planner
The Faith Planner is more than just an everyday Christian Planner – it is a first-of-its-kind prayer journal, gratitude journal, and devotional and habit tracker all-in-one. Founded in 2020, The Faith Planner is like no other Christian Planner on the market; it features a selection of vibrant colors (i.e. pink, blue, black, white, beige) and quality features that will help devout Christians everywhere grow both in their personal lives as well as their relationship with God. These features include daily schedules and tasks, weekly goals and reflections, daily bible verses, extra creative space for sermon and bible study notes, and much more. During its first month of launch in December 2020, about 600 planners were already sold nationally. The Faith Planner currently retails its products via its website as well as on Amazon.
The Faith Planner needed a seamless, and attractive website and a handful of online marketing initiatives before launch. The company was interested in partnering with an agency that could design, launch, grow and optimize digital marketing campaigns such as a website, branding, advertising and more to effectively increase brand awareness as well as grow their e-commerce sales.
After analyzing The Faith Planner business, we decided that there was a need for a better Christian planner on the market.
We worked with the Faith Planner team and helped them start the business from scratch. This included:
- Designing the planner and its content
- Helping the Faith Planner team find a reputable manufacturer
- Finalizing the product
- Building the Faith Planner website (https://thefaithplanner.com)
- Introducing the Faith Planner team to a trusted photographer and videographer
- Designing & launching the Company's Facebook/Instagram and Google Ads
- Designing & launching the Company's Amazon account and Amazon Ads
Since launch, we have been able to help the Company get to $20,000/m in revenue averaging 550 planners a month.